Jaymie Shook
Social media, public relations, and digital marketing manager
8124845184

I am a storyteller. We all are, really, but I have been lucky enough to turn this passion into my career. At Perception Strategy, I tell clients' stories through content marketing and planning with an eye to keywords and SEO.


As an account supervisor for Bohlsen Group’s largest client, Author Solutions, I led best practices for author publicity, both social and traditional. My responsibilities included overseeing the Bohlsen Group publicists that manage author publicity campaigns and serving as liaison to troubleshoot issues and streamline communication between our team and Author Solutions.


My background in marketing, public relations and publishing is apparent in the media placements I have been able to drive for clients. My traditional media outreach on behalf of clients has led to coverage in such high-profile outlets as Turning Point International, KSWB FOX 5 San DiegoChristian Television Network, FamilyLife Today, 100 Huntley Street, Sirius Radio, Adoption Today,  and Moment Magazine. I also provide clients with the skills and confidence to harness social media to publicize their cause.


Prior to joining Bohlsen Group, I honed my external relations and customer service skills in advertising sales and executed marketing plans for a variety of publishing companies in Indianapolis.

Education
Ball State University
Public Relations graduate program 2009 to 2011
Indiana University
BA Journalism 2008
Volunteering
Fishers United Methodist Church · Children's ministry leader, United Methodist Women executive board member, Vision Team board member
Current
Fishers, Ind.
Skills
Leadership
Supervised 8 in-house employees, 5 remote employees
Provided support in problem solving, stepping in with escalated clients
Trained all new employees
Communication
Proficient in writing for niche audiences across multiple media
Adept at professional face-to-face, phone, email, videoconferencing encounters    
Skilled in keeping open channels with interoffice colleagues, creating positive relationships    
External Relations
Pitched media respectfully, creatively, successfully
Able to develop and maintain professional relationships with outside contacts
Working on Deadline
Consistent in meeting overlapping deadlines for clients
Worked with twenty or more clients concurrently
Technical
Professional use of Facebook, Twitter, LinkedIn, WordPress, etc., for marketing clients    
Experience with editing for AP Style, accuracy
Proficient in Cision/Vocus
Familiar with Adobe InDesign, Photoshop, InCopy, Canva.com
Proficient in Microsoft Office Suite
Proficient in SharpSpring
Employment
Perception Strategy
Fishers, IN
Digital Marketing Manager & Analyst
Feb 2017 to Current
Bohlsen Group
Indianapolis, Ind.
Account Supervisor
Oct 2013 to Oct 2016
Wesleyan Publishing House
Fishers, Ind.
Marketing Coordinator
Jan 2013 to Oct 2013
Author Solutions, LLC
Indianapolis, Ind.
Social Media Publicist
Sep 2011 to Dec 2012