I am a storyteller. We all are, really, but I have been lucky enough to turn this passion into my career. At Perception Strategy, I tell clients' stories through content marketing and planning with an eye to keywords and SEO.
As an account supervisor for Bohlsen Group’s largest client, Author Solutions, I led best practices for author publicity, both social and traditional. My responsibilities included overseeing the Bohlsen Group publicists that manage author publicity campaigns and serving as liaison to troubleshoot issues and streamline communication between our team and Author Solutions.
My background in marketing, public relations and publishing is apparent in the media placements I have been able to drive for clients. My traditional media outreach on behalf of clients has led to coverage in such high-profile outlets as Turning Point International, KSWB FOX 5 San Diego, Christian Television Network, FamilyLife Today, 100 Huntley Street, Sirius Radio, Adoption Today, and Moment Magazine. I also provide clients with the skills and confidence to harness social media to publicize their cause.
Prior to joining Bohlsen Group, I honed my external relations and customer service skills in advertising sales and executed marketing plans for a variety of publishing companies in Indianapolis.
Fishers United Methodist Church · Children's ministry leader, United Methodist Women executive board member, Vision Team board member |
Current
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Fishers, Ind. |
Perception Strategy |
Fishers, IN
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Digital Marketing Manager & Analyst |
Feb 2017 to Current
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Bohlsen Group |
Indianapolis, Ind.
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Account Supervisor |
Oct 2013 to Oct 2016
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Wesleyan Publishing House |
Fishers, Ind.
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Marketing Coordinator |
Jan 2013 to Oct 2013
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Author Solutions, LLC |
Indianapolis, Ind.
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Social Media Publicist |
Sep 2011 to Dec 2012
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UpAbility e-book: The Ultimate Checklist for Selecting an LMS |
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Client-facing video module to teach WordPress best practices for marketing |
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