| Metis Data Science Bootcamp |
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| Tufts University |
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| Gartner (formerly L2) |
New York, NY
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| Sr. Principal, Quantitative Analytics and Data Science |
04/2021 - Current
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Research and advisory services benchmarking the digital performance of B2B/ B2C brands
- Trained, validated, and deployed machine learning classifiers to assign Google search result data to brands, halving time required to prepare Google data for analysis.
- Collaborated with analysts across Gartner's marketing practice (GML) to better integrate heritage L2 data assets into research focusing on content marketing, CX, and consumer insights.
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| Principal, Quantitative Analytics and Data Science |
10/2018 - 03/2021
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- Built analytics reporting pipeline for Google search data using Data Build Tool (dbt), automating SEO/ SEM performance benchmarking product.
Improved rigor of influencer marketing analyses company-wide, increasing client engagement with earned media marketing content. Onboarded new data vendor, built quality assurance and reporting processes, and assisted with development of panel selection and benchmarking methodologies.
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| Sr. Specialist, Quantitative Analytics and Data Science |
02/2017 - 09/2018
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Enabled deeper social media marketing research for eight sector-specific reports by applying matrix factorization and k-means clustering techniques to segment Instagram posts by content strategy.
- Reduced data analysis burden for Asia Pacific research by building pipelines to store, enrich, and report Chinese e-commerce and social media data.
| Abt Associates |
Bethesda, MD
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| Programmer Analyst, Social and Economic Policy |
11/2014 - 03/2016
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Mission-driven global leader in public policy research and program implementation
Developed data-driven improvements to deployment of pilot college advising program through analysis of college enrollment and retention outcomes for low-income students participating in federal college access programs. Recommendations resulted in $300,000 contract extension.
- Promoted twice and six months ahead of schedule. Received six spot bonus awards recognizing outstanding quality of work on project management and data analysis.
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| Associate Analyst, Social and Economic Policy |
08/2011 - 10/2014
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- Standardized and cleaned property transaction and foreclosure dataset consisting of millions of records for analysis of HUD community redevelopment programs.
| Gartner for Marketers · Outstanding Thought Leadership in Quantitative Analytics & Data Science |
01/2021
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Awarded for work automating Gartner's Digital IQ research products, reducing time required to prepare a report from 600 to 240 hours without sacrificing research quality.
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