Michael Lykins
Growth Strategist
Summary

Fascinated with the possibilities of cutting-edge technology and applications, my aim is to apply the most efficient and productive means to any problem I am set to solve. Staying extremely adaptive in an ever-evolving world is a must for me and I carry that philosophy through all of my endeavors.

Employment
Pathfinder SEO
Remote
SEO Consultant

Feb 2021 - Current 

  • Help agency and site owners improve their site performance in search engines
  • Deliver SEO Scores, Assessments, and Quickstart projects to get different companies up to speed with SEO best practices
  • Create SEO-related resources/blogs for audiences interested in learning more about SEO
  • Stay up to date with industry news and best practices in the SEO world

Simplero
Remote
Growth Strategist

6 Month Contract

  •  Review companies/assets/property to strategically find growth opportunities
  • Write business plans, do competitive research, think of marketing plans
  • Speculate on ways to grow and monetize new assets
  • Stay up-to-date on industry trends and work with creative investment ideas
  • Create blog, social media, landing page, and email content 


Amazix
Remote
Community Manager

2.5 Year Experience

  • Moderate and manage Reddit, Twitter, Medium, Telegram, Discord, Bitcoin Talk forum and other various platforms for each project assigned to me.
  • Document, structure, and deliver updates from the core teams to their respective communities and relevant spaces
  • Be familiar with and able to answer questions regarding each projects' whitepapers, technology, team, etc
  • Operate live chats and tickets through Sales IQ, Zendesk, and Zoho 
  • Keep up with trends in the crypto world  

Remote
Digital Marketing Strategist

6 Months Experience

  • Create and manage PR contacts for content distribution
  • Help develop marketing strategies and execution
  • Landing Page and Email Design
  • Market research
  • Facebook Advertising, Analytics, and strategy
  • Competition and Partnership analysis


Education
Udacity
Digital Marketing Nanodegree 2017
Ohio University
Associates in Applied Sciences Electronic Media and Advertising 2013
Skills
Digital Marketing
SEO and SEM
Content Creation & Scheduling
Twitter & IG Management and Advertising
Facebook Page & Ad Management
Google Adwords & Analytics
Email Marketing
Acquisitions
PR & Influencer Outreach
and all the tools to perform these skills optimally
Activities

Reading, Artistic Design , Coding,  and Keeping up with Tech, Crypto, and Futurism

Ableton Live Music Production

Magic: The Gathering

Life Long Learner and Avid Course Taker